@INPROCEEDINGS { AUTHOR = "Fidelia Orji and Francisco Gutierrez and Julita Vassileva", TITLE = "Constructing Compelling Persuasive Messages: A Pilot Study Among University Students Assessing Three Persuasive Technology Strategies", BOOKTITLE = "6th International Conference on Adaptive Instructional Systems (AIS)", PAGES = "44-58", YEAR = "2024", ADDRESS = "Washington DC, USA", PUBLISHER = "Springer Nature Switzerland AG", }